Greg Coleman tapped to be Amazon's new Global Head of Franchise Marketing
LetsOTT Editorial Team -
Disney's VP, Worldwide Marketing & Franchise Management, Greg Coleman is shifting his responsibilities to the rival studios. Coleman has been hired by Amazon's Chief Marketing Officer Of Prime Video, Ukonwa Ojo to be the Global Head of Franchise Marketing. His responsibilities would include but not be limited to leading Amazon Studios' team dedicated to fantasy and sci-fi originals for both series and films. As the leader of the team, he will be responsible for spearheading the global expansion of fantasy and sci-fi brands and create marketing campaigns starting with the Lord of the Rings reboot franchise. Under Disney, Coleman had been responsible for launching movies such as the blockbuster animated film series 'Frozen'.