YouTube’s new fangled plans – Audio ads to replace visuals soon

LetsOTT Editorial Team -

YouTube’s new fangled plans – Audio ads to replace visuals soon

In recent times, there have been lots of buzzes on airs about the advertisement features involving YouTube. And now, the leading Audio-Video platform is spearheading with its new attempt to bring up audio ads. What actually paved way for this new feature? It was the incredulous increase in the counts of users preferring audio more than videos. Maybe, the Pandemic phase would have hampered the progression and operation of many entertainment hubs, but music platforms managed to enjoy its bonanzas as many users predominantly preferred listening to songs, virtual concerts, talk shows, et al during this period. Eventually, YouTube experienced the same with many users preferring audio, and this has propelled them to create and stream the audio ads, where the users wouldn’t feel the break between the songs or audio as with visual ads. Instead, the audio ads will be created in such a way that it is more user-friendly with the right kind of decibel, which in other words, will be more like a radio advertisement. Right now, the process is running on the Beta format and will be soon launched.


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